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Data Scientist, Ads Measurement and Experimentation


Data Scientist, Ads Measurement and Experimentation

Seattle | Washington | United States

We're looking for a data scientist to help us build Pinterest's advertising business by providing visibility into the effectiveness of advertising on Pinterest. Our small team of data scientists designs our advertiser experimentation framework, identifies novel ways to associate on- and offline purchases with Pinterest user behavior, and proves the value of measurement to both Pinterest and our partners.

What you'll do:

  • Analyze the ads ecosystem. Why are our brand lift studies biased? What do people do on Pinterest before purchasing? When a consumer views a product on Pinterest and then purchases an item, how similar are the products?
  • Build reliable experiments. Design analysis and methodology to evaluate the success of both individual advertisers' campaigns and changes to Pinterest's ecosystem.
  • Identify success metrics. Collect new datasets and aggregate existing data to understand whether the features we build are successful and drive product direction.
  • Do cool stuff with data. The types of projects we tackle can't be captured in a few bullet points; you'll use our incredibly deep data on Pinner behavior and preferences to learn more about Pinterest, purchase behavior, and more.

What we're looking for:

  • At least 2 years of industry experience with proven ability to apply scientific methods to solve real-world problems on web-scale data
  • Expertise in at least one scripting language (Python/R)
  • Proficiency in SQL/Hive
  • Strong business and product sense: delight in shaping vague questions into well-defined analyses and success metrics that drive business decisions
  • Excellent communication skills: able to lead initiatives across multiple product areas and communicate findings with leadership and product teams

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