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Pinterest is where people go to plan and shop, making ideas and ads from brands helpful in taking Pinners from inspiration to action. It’s our goal to ensure ads continue to be additive and not intrusive on Pinterest.
The Ads Intelligence team at Pinterest is charged with building and maintaining machine learning and algorithm-driven recommendations and the Recommendations Ranker to provide advertisers with the best experience in reaching relevant Pinners and help them reach their campaign goals.
Hundreds of millions of people visit Pinterest each month to discover ideas among billions of Pins. Inspiration is a high bar and so we must be vigilant in ensuring Pinners don’t see spam, harmful content, or misinformation.
People have always come to Pinterest for shopping inspiration, and we’ve made big strides over the years to make that as seamless as possible...
Pinterest hosts more than 30 billion Pins (and growing) with rich contextual and visual information. Tens of millions of Pinners (users) interact with the site every day by browsing, searching, Pinning, and clicking through to external sites.